"Avuncular Pumpkin" was defined as a search term for this forum, on September 13th.
As of October 3rd, the term was still not found by Google.
The challenge for Dr. Dartnell's IT support team may be the fact that the forum exists as a branch from the main web site.
It is possible that search engines do not follow such branches.
If it turns out that search engines cannot "see" this forum, it is still possible to grow readership the old fashioned way ... by creating content worth reading, and using traditional marketing methods to increase awareness of the forum.
The opportunity for the 200+ members Dr. Dartnell has accepted into the forum community, is to select one or more topics about which they are passionate, and then to post a message about the topic(s) at least once a week, or as often as is comfortable.
Possible topics include both those that would be helpful to individuals and families trying to cope with disaster, AND those that would be helpful to individuals and families thinking about living independently, in comfort and security, at a location away from Earth.
The "Mars One" applicants would (presumably) be quite interested in a body of practical knowledge that would describe everything they need to have with them as they embark for the Red Planet.
May every member of The Knowledge forum grow financially, intellectually, socially and beyond.